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If you are using a longer clip, use a program to trim the footage before you open it in Photoshop.

Each second of video has at least 24 frames, so, if your clip is too long, the file size will be huge. Use a tripod to keep the camera steady and only shoot a few seconds of footage. In my example, you’ll notice the cup comes very close to the sports car, but there is enough space to work with. Test your clip to be sure your subject doesn’t overlap with anything else in your shot. Simple examples are often swaying tree branches, the changing expression on a face, hair blowing, a dress billowing, a reflection or flickering candles.įor this example, I’m going to isolate the coffee cup on the road. To do this, choose subjects whose movements don’t cross paths with other moving objects. Your goal is to keep most of the photograph still, while one or more subjects subtly move. You can use a short video you already have or shoot a new clip, too. Shoot Your Videoįor my cinemagraph, I’ll use a clip from a trip I took with my girlfriend at the time.

Photoshop (CS5 Extended is used for this tutorial).

😉 However, if you want a custom-made look, you are going to have to work for it.īefore we start, there are countless ways to make cinemagraphs, but this tutorial is designed for those using Photoshop with basic skills. There are even a number of apps and software to instantly create you’re own cinemagraph without any Photoshop skills (go ahead and cheat if you want!). Graphics artist Kevin Burg and photographer Jamie Beck coined the term, cinemagraph, when they collaborated on a story for New York’s Fashion Week. Since then, this format has gotten pretty popular. Adding a subtle animation can make a photograph come to life. Often, it works, too, as you can see below. It’s like GIFs have grown up, moved out of their mom’s basement, and are even trying to be sexy. Except unlike GIFs, this new art form is more sophisticated, subtle and often mysterious.

This is what’s great about cinemagraphs, too.

The beauty of a GIF is that you can share more than a photograph, so you’ll often see them used in memes. Maybe you even remember them when they were blowing up on Myspace (or is that just this guy :). You’ve probably seen them on Tumblr, Reddit or 4Chan. Basically, a short, animated file that is everywhere online these days. Technically, a cinemagraph is just a GIF or a Graphics Interchange Format. A cinemagraph is “more than a photo, but not quite a video.” Or at least that’s how Supermodel Coco Rocha summed them up.